After building a tech empire on revenues from search advertising, Google is not about to sit back and let Snapchat, Facebook, 8th Wall, and others draw all the AR marketing attention to their platforms.
Less than two months after launching its augmented reality platform for casual gaming and shared experiences, Snapchat is ready to make Snappables available to advertisers.
Only a few months from its official September release, the iPhone 6 has been spotted in the wild again, giving us a better look at upcoming flagship device from Apple.
Don't be afraid of blue eyeshadow. You can rock blue shadow for a night out! Here is the latest runway look and how to get it.
Betty makes a traditional, Bob Evans style sausage and potato skillet breakfast. Betty truly is the master of the breakfast!
The cosmetics brands are among the earliest adopters of augmented reality, using virtual try-on tools to preview shades of makeup before buying.
Fashion brand Christian Dior is using augmented reality as a carrot to drive up their follower counts on Instagram.
Researchers have found that there are simple things anyone can do to appear more appealing. You Will Need
While Jack Daniel's is one of the most iconic brands in the liquor business, when it comes to augmented reality marketing, it's joining a long list of others telling a very familiar story in the growing marketing medium.
Finding the perfect lip color can be a difficult task, to say the least. Thankfully, we're living in a world with augmented reality, where it's possible to try on lipstick from different brands at home.
There have been seven more people sickened from four states since the I.M. SoyNut Butter E. coli outbreak was announced earlier this month. The Centers for Disease Control and Prevention and Washington Department of Health have confirmed the I.M. Healthy SoyNut Butter was the cause of the outbreak in an update today.
Making a cool leather wallet is easy. Just get yourself some scrap strips of leather ant you are good to go. No special tool required. You can see full process of making this simple wallet in the video.
As if there weren't already enough problems with the iPhone 5, now the new Lightning USB cable is reportedly getting stuck in USB power adapters and computer ports. The newer Lightning cables have deeper divots and a slightly thinner mouth on the USB plug than the old 30-pin cables did, so the cable can get stuck inside your USB port.
Here's a great little how-to to get you started on knitting a circle or infinity scarf, also known as a mobius scarf. This is a beginner tutorial so don't be shy, grab your needles and get knitting!
Thanks to Bare Escentuals, generations of women have been enlightened as to the skin-soothing and non-irritating powers of mineral makeup, which is (generally) 100% natural. But did you know there are also mineral eyeshadows available?
In this clip, learn all about the brand new cameras on your iPhone 4. The latest iPhone from Apple has made major improvements on the cameras from the older models. Not only do you now have a flash, but you also have TWO fully functioning cameras with great picture resolution for a cell phone. In addition to that, the iPhone 4's new camera has face recognition software, a zoom lens AND an autofocus. There are so many fun things you can do with these cameras from photography to video to two-wa...
The iPhone 4 is brand new, but accidents still happen - even right after you get it, right? So, if you have cracked or scratched up your screen and can no longer use it, check out this tutorial. Apple won't fix the damage if they think you did it, and a repair shop will charge tons of money. This tutorial will walk you through how to take the screen off on your own and replace it with a brand new one. Be careful and maybe think about investing in a case next time.
The Urban Decay brand is known for espousing beauty with an edge, devoid of frilly girliness but still alluring and captivating. Watch this makeup tutorial to learn how to do a mystic purple haze makeup look using all Urban Decay products.
Focus groups strike fear into the hearts of even the most season marketer, and with good reason. In a world where everything is subject to change based on public opinion, from movie endings, to popcorn flavors, to logo colors, focus groups can make or break a new idea, but it doesn't have to be that way. A focus group is just a way to gather opinions in a vigorous way and can be very useful. Watch this video tutorial to use a focus group to develop and test a new brand name or corporate ident...
Chances are, if you're a branding or marketing professional, you've been tasked to come up with a new name for a product, a service, or maybe even a company at some point in your career. Maybe you're trying to come up with a new brand name right now. Well, there are objective measurements for choosing new names, and if you need help figuring these out, watch this video tutorial to learn how to develop a new product or company name that will stand out among your competitors, presented by namin...
In this video from Fashion Face, we are shown how to do a 1920's pink film noir makeup look that was actually requested by Courtney Love and originally created by a makeup artist for the brand Illamasqua. This is an extreme look, and there are a lot of tools and makeup involved, but it creates a really cool look, and provides some great tips.
Free beer and AR? What could be better? Amstel, a Dutch beer brand, has launched an innovative sampling campaign using an AR app called "Snatch." Snatch is a treasure hunt gaming app, and if you win the game, your prize is 10,000 free pints of Amstel beer, redeemable at Mitchell & Butler pubs.
We've been hearing rumors for months now that suggest Apple will be getting rid of the 3.5 mm headphone jack in the iPhone 7, which will presumably be replaced by an adapter that connects your earbuds directly to the Lightning port. But finally, thanks to Vietnamese site Tinhte, we now have some hard evidence to back up this claim.
If history holds true, we'll see the iPhone 7 arrive this September, and just like many times before, there are already a ton of rumors about its features. As usual, many claims are pure speculation, but there are some trustworthy reports and lots of good information we can use to make some educated guesses regarding Apple's upcoming flagship.
In this Video Games video tutorial you will learn how to determine what is the brand of your Xbox 360 drive. This is a very easy and simple process. There are four brands of drives in the Xbox 360. They are Hitachi, Samsung, BenQ and LiteOn. For this you need to take the face plate off and check the hole under the DVD bezel. If you see a red wire, it's a Samsung drive. If you see a piece of black plastic, it is a Hitachi drive. A gray wire indicates a BenQ drive and if it's a LiteOn drive, yo...
Which frozen burgers are the best to serve for Dad? In this episode of Freezer Burns you will get the lowdown on all the brands of frozen patties. There's nothing tastier than a fresh burger, but frozen ones are often more convenient and last longer. In this video, compare three of the most popular brands so that you can make the tastiest, juiciest and healthiest choice for your papa. All three burgers are put through the Dad Test so you can be sure you pick the right one.
How to pick the right RAM for your computer
Changing positions on a surfboard is one of the hardest things to learn how to do. Get expert advice on surfing techniques in this video lesson. Take action: use proper foot position, shuffle feet to make minor adjustments, and remember that sweet spots are different for every individual. Mike Jones, the instructor of this how-to video, has been surfing since he was only six years old. He was lucky enough to surf the pro tour for a few years before starting his own surf shop and clothing bran...
So you just got back from the local Verizon Wireless outlet with a brand new Droid Bionic Android smartphone from Motorola and you want to figure out how to go through the wizard at the start. Setting up the smartphone for the first time can be a bit confusing, but this guide from Motorola should help.
Replacing a thermostat on a car or truck can be a taunting task. Let this guide be your repair manual as you are walked through the process of clearing the radiator hoses, adjusting clamps, sanding off grit, and more. Soon your Ford will have a brand new thermostat installed and you will have avoided expensive autoshop bills.
This three tiered tire cake is a perfect Groom's cake for a man who loves cars! For this cake, you will need Fondx brand fondant in jet black, rolled fondant stabilizer, powdered sugar, a rolling pin, a pizza cutter, cooking scissors and a tire mold.
Installing a new faucet in your kitchen or bathoom can be an easy DIY task if you follow this clear how-to. This is a great skill to know as it's only a matter of time before you're going to want, or need, to replace a faucet.
Learn how to unbox and set up a brand-new BlackBerry Storm 2 smartphone with this video guide, which covers, among other things, inserting the SIM card and charging the batter. This clip will show you how it's done. Whether you're the proud owner of a BlackBerry smartphone or are merely considering picking one up, you're sure to be well served by this video guide. For detailed information, including step-by-step instructions, take a look.
Swype is a brand new way to send text messages and e-mails from your cell phone. In this clip, learn how to use this new tool to send the world's fastest messages. With Swype, your fingers will never leave the keypad so you can type in half the time. Check out this tutorial for some helpful tips you can use to Swype on your Android phone.
You can make inexpensive vodka taste as smooth as a top-shelf brand with a few easy maneuvers. Instead of splurging on pricey Grey Goose or Ketel One, grab a cheap vodka from the liquor store, a water filter pitcher with a charcoal filtration system (like Brita), and a mesh collander. Now you can mix up a deliciously fancy martini for a fraction of the price. Na zdarovye!
The 15-year-old star of the 1980s-inspired hit series Stranger Things, Millie Bobby Brown, may have (spoiler alert) lost all her powers as the character "Eleven," but in the real world, she still has augmented reality in her arsenal.
Fast-food chain Jack in the Box has decided to put an augmented reality twist on the traditional sweepstakes promotion by employing the immersive powers of Snapchat.
These days, faucets are incredibly easy to install (removing old faucets is the hard part). And if you have a Delta brand single handle kitchen faucet with DIAMOND seal technology, this video will show you the steps to installing it. This is also very similar to other brands of single-handle faucets. This video from Lowe's and Delta will help you with your installation. You'll need a screwdriver, adjustable wrench and allen wrench.
Any successful blogger and business brand will tell you that social media is really the only PR you need these days. Whether you're tackling Facebook, MySpace, Twitter, or planning a takeover of YouTube, getting your product name out there - even if it's just your own name because you run a blog - is the number one absolute, most importan thing you can do to sell your brand.
This video tutorial belongs to the Beauty & Style category which is going to show you how to wear a wrist watch. These days not many people wear watches. They find out time with their cell phones. If you want to improve your image, wearing a watch will help. If you are going for a job interview or on a date, you should wear a watch. Because watches co-relate to responsibility and hence project a better picture of yourself. A solid stainless steel watch is universal and matches with formal as ...
