News: Apple's Latest Patent Proposes Augmented Reality Navigation for Cars via Mobile Device
With Google taking on the sidewalks with augmented reality walking navigation for Google Maps, Apple has its sights set on the road.
With Google taking on the sidewalks with augmented reality walking navigation for Google Maps, Apple has its sights set on the road.
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
If online retail is war (and who says it isn't), then CGTrader is prepared to arm its allies with augmented reality ammunition.
Almost half a year after we broke the story about the demise of Meta Company, there's good news for fans of the augmented reality startup — a rebirth is at hand.
WhatsApp, like other popular messengers on iOS and Android, shows when recipients have read your sent messages with a blue double check mark indicator. On the flip side, for those of you who are bad at replying promptly or don't feel like replying at all, you can disable "read receipts" so the senders won't know when or if you even read their messages.
As promised with its teaser from Build 2019, Microsoft has unveiled the details for its augmented reality version of Minecraft for smartphones.
After applying augmented reality as a solution for the sale and marketing of sneakers, Nike is taking the next step in its adoption of AR to improve the customer experience.
Two years ago, Facebook founder and CEO Mark Zuckerberg kicked off the F8 Developers Conference keynote with augmented reality and the introduction of Facebook's AR camera platform, now known as Spark AR.
Because of the way Android is laid out, you automatically lose a portion of the top and bottom of your screen thanks to the status and navigation bars. The thing is, you don't always need the navigation buttons. By hiding them, you can enjoy more of your Galaxy S10's big, beautiful display.
Months after Next Reality broke the story surrounding the financial troubles at Meta Company, there's a new update in the company's ongoing patent lawsuit.
We've seen a variety of AR experiences related to athletic footwear over the years, but Puma is betting sneakerheads will buy into a version of interactive design where sneakers are the augmented reality experience
The long guarded veil of mystery surrounding Magic Leap for years was finally lifted last year when the company revealed its Magic Leap One device.
After launching its first augmented reality title for Angry Birds on the Magic Leap One, Rovio has doubled back to the platform that made its franchise famous.
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
The HoloLens has made enough of an impact on the healthcare industry for Microsoft technology partner Medivis to convince investors to pledge $2.3 million in funding for its surgical platform.
Among the many partnerships mentioned early on in the life of the Magic Leap One, by far one of the most talked about has been the comic book app from Madefire.
With Magic Leap One approaching six months since launch, Magic Leap is fully focused on building a content ecosystem and developer community.
If you've blocked out your calendar to watch the NHL All-Star Game this weekend, then you might be excited to know that USA Today has given its readers the opportunity to meet Washington Capital's John Carlson in augmented reality.
With Pokémon GO as its cash cow and the forthcoming Harry Potter: Wizards Unite and Niantic Real World Platform promising future revenue streams, Niantic has convinced investors to bet on its flavor of augmented reality
If waveguide display maker DigiLens has its way, enterprise businesses and consumers will soon be able to purchase smartglasses for less than $500 — as long as they can supply their own computing and battery power.
Although next week will mark the late David Bowie's 72nd birthday, his fans and admirers are the ones receiving a gift in the form of an augmented reality app that explores the artist's career
When computers have vision but people don't, why not have the former help the latter? That's the gist behind the Cognitive Augmented Reality Assistant (CARA), a new HoloLens app developed by the California Institute of Technology.
In a move sure to stir up even more speculation about the future of Snap Inc., the company's vice president of content, Nick Bell, is leaving the company after five years.
The iTunes App Store makes it easy to buy an app or game on someone else's behalf, and it's a great way to send an iPhone user a thoughtful gift. The Google Play Store doesn't have such functionality, but there are still a few workarounds to accomplish the same goal: gifting an app to an Android user.
Snapchat is joining the ranks of Netflix, Hulu, Amazon, YouTube, and Apple in the trend toward streaming original programming, but with a twist that rings true to its roots.
While we've seen Snapchat apply sky segmentation to AR content, the makers of the Blue Sky Paint app have applied similar capabilities to create and share airborne art.
Traditional media institution The New York Times continues to break new ground in its augmented reality news coverage, this time with a 3D volumetric capture of model Ashley Graham.
We've seen all the Magic Leap One glamour shots, and we've even shown you a bit of what it looks like to view augmented reality on the device. But there's something else us super geeks appreciate more than anyone else: the grand unboxing!
In 2018, notches are the hot trend with smartphones. Essential was first to release a phone with a notch in mid-2017, but Apple kicked off the fad in earnest with the iPhone X. Unfortunately, unlike the iPhone X, every Android phone with a notch has a noticeable bottom chin. Let's take a deep dive to find out why.
The shifting sands of immersive computing, currently fluctuating between augmented reality and virtual reality, can be hard to navigate if you're only versed in one of the platforms. But a new series of videos from Leap Motion paints a picture of a near future world in which AR and VR will seamlessly merge together, forcing us to change the way we see both.
Augmented reality is really picking up steam as a tool for marketing departments to pitch their products.
With the World Cup in Russia fast approaching, you're probably wondering how to keep track of your country (unless that country is the USA). While there are a ton of apps that do just that, there's one that stands above the rest if you're looking for World Cup coverage — and it's not ESPN, Yahoo, or CBS.
Consumers are chomping at the bit for augmented reality smartglasses from Cupertino's finest, but one market analyst is saying not so fast, Apple fans. Meanwhile, automotive AR is gaining speed, with the latest milestone coming courtesy of a major investment in waveguides by Continental. And although mobile AR apps have already arrived, retailer Target is taking a different approach. So why is Target tinkering with web-based AR? Answers below...
Talk about rapid-fire. Apple released the sixth beta for iOS 11.4 on Thursday, May 17. The update comes just three days after the release of iOS 11.4 beta 5, indicating that Apple is readily approaching the official release of the software. Apple has not issued an official iOS update since 11.3.1, which found its way to users over three weeks ago.
China-based virtual reality headset maker ANTVR has decided to enter the augmented reality space, and to do so it's launching its headset on Kickstarter. The company claims that its new Mix AR device has a field of view that surpasses the Meta 2, the HoloLens, and others within a smaller form factor and at a fraction of the price. But there's a catch.
If you're looking for a new Reddit client on your iPhone, look no further than Apollo. Launched with iOS in mind, Apollo is a free app that offers an exceptional Reddit experience, but some of its excellent features — as well as some necessary ones — are hidden behind its "Pro" paywall. Are these extras worth your money?
The price tag for the Microsoft HoloLens might be out of range for the average consumer's budget, but for enterprises, like BAE Systems, adopting the AR headset is yielding a return on the investment. And for those with even slimmer wallets, Best Buy just made the Lenovo Mirage, part of the Star Wars: Jedi Challenges package, more affordable.
Cosmetics maker Coty is hanging an augmented reality Magic Mirror on the wall of its Bourjois boutique in Paris that will tell customers which shade of makeup will make them the fairest of them all.
The augmented reality business was all about audiences this week. Vuzix looked for an audience with the Supreme Court of New York regarding a defamation lawsuit against an investor. Magic Leap held an audience with royalty, showing off the Magic Leap One in a rare public appearance. And Snapchat wanted to remind its consumer audience of all the things its camera can do.
Last week, the first possible image of the upcoming OnePlus 6 leaked. It was met with mixed reactions, most notably for its apparent iPhone X-style "notch." OnePlus fans seem concerned that the company is implementing a design choice based on what it thinks is trending, not necessarily what's best for the product. If you're one of those uneasy about OnePlus' future, don't be. At least not yet.