The mainstreaming of augmented reality won't happen overnight, but it's becoming increasingly clear that traditional media is leading the charge in the effort to introduce the public to immersive computing. A recent example came from none other than USA Today via its 321 Launch app.
Snapchat users are used to raising their eyebrows or opening their mouths to activate augmented reality face effects. Now, they get to use their voices as well.
Apple continues to build its augmented reality hardware and software team in stealth mode. The latest addition comes via the hiring of a former DAQRI user experience designer and VR app developer.
Over the past few weeks, a trio of developer lessons (one of which was revealed in Magic Leap's most recent Twitch livestream) have revealed samples of experiences that are possible while using the Magic Leap One.
With the launch of the Magic Leap One looming over summer's horizon, on Wednesday, Magic Leap released an essential component that will differentiate it from current augmented reality platforms.
It looks like the Huawei P20 Pro won't be the only phone with a triple camera for much longer. Rumors indicate the upcoming LG V40 ThinQ will share the same number of cameras. And just like with dual cameras, LG is showing that there is more than one way to arrange them.
If you have a substantial collection of POGs, the disc-collecting game from the 1990s, squirreled away in your basement, then a new augmented reality app may give you a reason to dig them up.
Last week's Augmented World Expo felt like a distant memory by this Monday, as Apple unveiled ARKit 2.0 at its annual Worldwide Developers Conference. Certainly, this news would overshadow anything augmented reality this week as it nearly eclipsed AWE when early reports leaked of the toolkit's new superpowers.
When the iPhone X was first introduced, it came with an odd way to force-close apps. While all other iPhone continued to use a two-step gesture in iOS 11, iPhone X users were stuck with an annoying three-step gesture that was seen last in iOS versions from at least six years ago. Thankfully, iOS 12 has changed this and makes force-closing apps as simple as it should be.
We are still months away from Google unveiling the new Pixel 3 and 3 XL. As rumors continue to trickle in revealing more about what it will look like and its specs, we've learned an important aspect — who is actually manufacturing them.
There's always been a clear divide between flagship and midrange phones. Flagships will run you at least $700, while midrange typically falls between $250 and $550. The main difference is the processor, with midrange phones sporting a 600-series Snapdragon and flagships rocking the 800-series. Now, Qualcomm may have just created another smartphone tier with their newly-unveiled 700-series chip.
The Essential Phone was undoubtedly one of the most underrated phones of 2018. It launched with buggy software and camera problems, but the company worked diligently to push out updates. Many Android enthusiasts were anxiously waiting for the Essential 2 release later this summer. Unfortunately, news today from Bloomberg indicates that Essential will not release a phone in 2018.
The company behind Japan's beloved Gozilla, Japan's Toho Studios, has for years tried to give fans the sense of what a giant, nuclear-powered lizard invading Tokyo might feel like. Until now, those attempts have been limited to the movie theater, but now, with the help of the Microsoft HoloLens, Godzilla is finally getting its chance to invade the actual city, with terrified fans looking on from a safe distance.
New Balance is helping Liverpool Football Club (FC) fans see how they look in the team's new kits with an augmented reality experience in Snapchat.
Personal data is a hot topic right now, and for good reason. Never before has the public been so on edge about how companies use their information. Services like Facebook and Google now allow you to download all of the data each has on file. Soon, you'll be able to see exactly the same for Apple as well.
Apple's lead marketing tool for the iPhone X, 3D Animoji that you control with your facial and head movements, are once again in the spotlight in a new commercial the company posted on its Korean YouTube account this week.
Consumers are chomping at the bit for augmented reality smartglasses from Cupertino's finest, but one market analyst is saying not so fast, Apple fans. Meanwhile, automotive AR is gaining speed, with the latest milestone coming courtesy of a major investment in waveguides by Continental. And although mobile AR apps have already arrived, retailer Target is taking a different approach. So why is Target tinkering with web-based AR? Answers below...
Location services company Mapbox has added new capabilities to its location-based gaming tool to fend off Google's challenge for the same mobile app category.
After the spectacular rise and fall (and rebirth) of Glass, Google is taking another run at augmented reality smartglasses.
Noted analyst Gene Munster is predicting that Apple's initial entry into the augmented reality wearables category will be a year later than previous reports have estimated.
Ramadan, the Islamic holy month of fasting and prayer, is underway, and Google has rolled out several tools to help Muslims commemorate the event, including an augmented reality app.
While Android 9.0 Pie introduced some significant changes to the core operating system, the feature most people will be talking about is the native gesture controls. By default, these gestures are disabled — but for those of us wanting to try to the future of Android, here's how to enable the new controls.
On Monday, at its annual Build developer conference, Microsoft revealed two new apps for the HoloLens apps.
With all the recent activity around augmented reality, the possibilities involving immersive computing and commerce are quickly becoming obvious, and digital payments giant PayPal has no plans to sit on the sidelines
The price tag for the Microsoft HoloLens might be out of range for the average consumer's budget, but for enterprises, like BAE Systems, adopting the AR headset is yielding a return on the investment. And for those with even slimmer wallets, Best Buy just made the Lenovo Mirage, part of the Star Wars: Jedi Challenges package, more affordable.
As if its users weren't already having enough fun with dancing hot dogs and face effects, Snapchat is upping the ante with a new kind of shared augmented reality content.
Although Magic Leap's founder Rony Abovitz has a lot to say about his product, what people really want are visuals, and it looks like we're about to get a lot more of those in the coming weeks. In a post on Magic Leap's official announcements forum page, the company revealed that it plans to begin a monthly livestream series on Twitch.
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
Although more and more smartphones are introducing portrait modes with their cameras, there are still plenty of devices out there — especially devices older than one or two years — that do not. While your particular smartphone might not offer you that bokeh effect, Instagram can, as it gives all smartphones software-based portrait modes.
In the Android community, Samsung's slow updates have long been the accepted norm. With the Note 8's recent Android Oreo update, Samsung completed annual version updates to their 2017 flagship lineup. Now is a great time to look back on how Samsung has fared with updates over the past few years. Hint: It's not pretty.
With numerous insider reports, patent awards, acquisitions, and hires over the past few years, augmented reality smartglasses from Apple appear to be an inevitability.
Mobile gamers are well aware of this, but zombie shooters have become pretty stagnant and unimaginative in recent years. Too many entries in this genre feature the same cookie-cutter gameplay, but thankfully, Gameloft aims to change this. The company has soft-launched Dead Rivals in a few countries, and with a little work, you can try the game yourself right now.
It hasn't been a great year for Facebook. Recently, Android users had to discover on their own that the company was logging their calls and texts in Messenger. However, according to Facebook, all users did approve of the data collection, and as such, all affected users can disable logging as well.
Why would Magic Leap, a company preparing to launch its first augmented reality headset this year, need a developer for iPhone and iPad apps? It's not as crazy as it sounds.
As part of its ARCore push this week, Google has promoted Just a Line from one-time AR experiment to a full-fledged app.
If you want to play a game in the Play Store before committing to actually downloading and installing it, you can do that with Google's Android Instant Apps technology. However, if you don't see a "Try Now" button on the app's Play Store page, you'll need to check your Android device's settings to make sure you can play games instantly.
At the end of 2017, Mozilla introduced the world to Quantum. While desktop Firefox received all the improvements, Android users were stuck waiting for one of the biggest components to hit, which brought speed that surpassed Google Chrome. Well the wait is over, the new and improved Firefox Mobile is finally here.
Huawei's push into the US market has by no means stopped, even despite the recent US government pushback. Huawei has already released their top-notch flagship device from 2017, the Mate 10 Pro, and a couple great budget and midrange devices. Their latest release offers an upgrade to a past release.
Samsung has had a rich screenshot editor in TouchWiz for years, and Apple even added a similar feature to iOS 11. Until now, stock Android has lagged behind in this area, but that's finally fixed in Android 9.0 Pie.
All the cash Magic Leap is amassing is probably going a long way toward hardware development and manufacturing, but it's also becoming increasingly clear that a large portion of that cash will be devoted to content. The latest proof is a new partnership between Magic Leap and the UK's Royal Shakespeare Company (RSC).
