Market Reality: Apple's AR Toolkit Is Slowly Catching on While Google & Snap Invest in More AR Development Tools
The business of enabling the development of augmented reality experiences appears to be as lucrative as AR app development itself.
The business of enabling the development of augmented reality experiences appears to be as lucrative as AR app development itself.
While Apple usually sets the precedent for its consumers to follow, the iPhone SE returned the company's iconic smartphone to a small form factor, one that had been ditched by the iPhone 6 and beyond. However, it appears Apple is finished with 4-inch phones for good, as the iPhone SE 2 looks to be even larger than last year's iPhone X.
While Magic Leap may have plans to eventually introduce sign language translation for smartglasses in the near future, students at New York University have demonstrated that such a feat is possible today with a smartphone and a prototype app.
With its recent acquisition of 3D gaming engine PlayCanvas, Snapchat parent Snap, Inc. appears to be preparing a challenge to the existing players in the world of game development, particularly in terms of augmented and virtual reality gaming.
Samsung's Galaxy S9 is a powerhouse, driven by the Snapdragon 845. Still, this SoC lags behind the A11 Bionic chip that's inside the iPhone X — meaning you'll need a few tricks in order to squeeze out some extra performance from your phone. Fortunately, there's an app made by Samsung that will help you do just that.
If you're playing word association with the terms "augmented reality" and "automobiles," your first thoughts probably center on navigation displays in cars or virtual models of exotic vehicles.
If you're a golf fan who can't attend the Arnold Palmer Invitational in person, you can still follow the next stop on the apparent Tiger Woods comeback tour in augmented reality with an iPhone or iPad.
The NCAA College Basketball Tournament, colloquially known as March Madness, is arguably the most exciting postseason format in US sports, and the team behind Thyng want to take advantage of the annual event with AR content.
The new Android 9.0 Pie update is bringing a feature that stock Android has been lacking — screenshot editing. OEM skins like Samsung's TouchWiz have had this for years, and Apple added it to iOS just recently. But now that it's in stock Android, it'll be included with every phone going forward — trouble is, most people will have to wait for the update. Thankfully, you can get this feature right now on any phone.
Patent holder Genedics, LLC has filed a legal complaint alleging that hand-tracking startup Leap Motion is infringing on its intellectual property.
Samsung's Galaxy S9 has the best smartphone display among any in its class, beating out the likes of the Google Pixel 2 XL and iPhone X. However, Samsung doesn't unlock the true power of its screen out of the box. To do that, you'll need to rummage through a few settings on your way to maxing out the resolution of your Galaxy S9 or S9+.
Netflix currently lets parents block content based on maturity rating, but it isn't a perfect system. Not all titles rated PG-13 are equal, for instance. That's why it's good news that Netflix is adding more controls for parents, by allowing account holders to bar individual movies and TV shows they deem inappropriate.
The Galaxy S9 was announced February 25, and it's jam-packed with features like AR Emojis and and a Dual Aperture camera. You really love the cut of its jib, but maybe you don't have the means to get your hands on one. Well now, you can get the Galaxy S9's notification sounds and ringtones, to help you feel like you own one.
Oreo, the latest and greatest Android OS, lets you enjoy a ton of new features such as app shortcuts and an improved keyboard. But thanks to a feature that's required of all phones that ship with Android Oreo out of the box, your S9 may be the first Galaxy phone to finally receive timely software updates.
A controversial video from Magic Leap's past has once again surfaced, but this time it comes with a lot more credibility and a good bit of excitement around the Magic Leap One headset.
Famed musician and composer Brian Eno is giving the air guitar and drumming crowd the means to make music from their gesturing through the Microsoft HoloLens.
We already know that the connection between virtual and augmented reality is pretty tight, with tools like Unity making porting some apps between the two platforms fairly frictionless. But there are some things currently going in VR that just don't need to come to the world of AR.
San Francisco-based 6D.ai is preparing to launch a beta of its AR cloud platform that's capable of constructing a real-time dense mesh from crowdsourced data for use in 3D mapping and multi-user AR experiences.
The Microsoft HoloLens has a fairly passionate, yet relatively small group of users pushing the developer-centric device forward, mostly spreading the word about the device through word of mouth and meetups. But this weekend, during the annual NBA All-Star festivities, we got a look at how Microsoft may be planning to market the device if it ever goes truly mainstream.
Update: Monday, 11 p.m. ET: In a report from Bloomberg, eMagin CEO Jeffrey Lucas has contradicted what appeared to be investor information found in SEC filings that surfaced on Monday. Although Apple is listed among several other investors in the company in filing, Lucas told Bloomberg that Apple is not, in fact, an investor in the company. Offering further clarification, Lucas told the news site that eMagin "listed those companies in the filing because it had discussions with them at industr...
Snapchat just fast-tracked the majority of its app user base into the world of augmented reality production by making its Lens and Filter tools available to anyone with a web browser.
Augmented reality headsets with depth sensors, like the HoloLens, offer a much more immersive experience than the average smartphone at present, and one app demonstrates that in a uniquely entertaining fashion.
Soon, Pokémon GO allies attacking a raid boss at a gym will be able to do so together in augmented reality.
After hosting millions of free 3D models online, Sketchfab is betting that augmented reality and virtual reality developers and creators will be willing to pay for premium 3D content.
Medical training technology company CAE Healthcare has given birth to the latest example of how augmented reality can help to build practical operating room skills for doctors and nurses. The company's newest product is called LucinaAR, which harnesses the power of the Microsoft HoloLens.
While Google has a water-resistant phone in the Pixel 2, its CES booth was anything but. According to Tech Crunch, Google had to shut down its two-level outdoor booth once it began to rain at the Las Vegas trade show. Even though Las Vegas is the driest city in the country, Mother Nature always has her idea of fun.
While there aren't as many ways to customize your iPhone like there is on Android, there are still a lot of apps out there that can help streamline and enhance your experience beyond Apple's own default options — and we've hand-picked over 100 essentials.
Samsung's Galaxy S8 and S8+ are excellent smartphones that wowed critics and consumers alike. So, it's only natural that Samsung's followup, the Galaxy S9 and S9+, would garner significant anticipation. While we don't know everything about these devices quite yet, we do have guesses to some key points of interest, including when the device will be announced and even released.
Continuing its unrelenting (and mostly successful) campaign against Snapchat, on Tuesday, Facebook announced the addition of "World Effects" to its Messenger app.
With Apple Pay Cash in iOS 11.2, your iPhone potentially becomes the only form of payment you need. Whether you're sending money to a friend via iMessage or paying for your groceries, you can use Apple Pay Cash to complete those transactions. It makes sense, then, that Apple would allow you to add your Apple Pay Cash card to the lock screen, for quick access wherever you are.
The first teaser for Jurassic World: Fallen Kingdom just hit computer screens on Sunday, but now plans for an augmented reality book for the film have also emerged.
Next to millennials, one of the groups most coveted by brand marketers is "Generation Z," the consumers of tomorrow who were born between 1996 and 2010. On Monday, Facebook established a beachhead with that demographic in the realm of augmented reality by launching Facebook Messenger Kids.
If you've ever wanted to hang out with a flying unicorn that sounds like actor/comedian Patton Oswalt, get ready to get Happy!
If you're planning on picking up a new iPhone X, 8, or 8 Plus, or maybe a Samsung Galaxy S8, S8+, or Note 8, you'll want to consider a wireless charger. While you might feel a bit fancy charging your smartphone without a cable, that pomp might come at a price. Thankfully, Black Friday is almost upon us, and we know all about the best deals.
After years of tantalizing drone video, and then brief glimpses from special guests sharing photos on social media, the Apple Park Visitor Center finally opened to the public on Friday, Nov. 17.
With the holidays fast approaching, our smartphones are more important than ever — keeping in constant contact with family, organizing trips and gatherings, and online shopping is only a taste of what we put our smartphones through. All of that means a big strain on your smartphone's battery. That's why portable chargers are so necessary, and what better time to pick one up than on Black Friday.
Puzzle games are great at giving your brain a workout while keeping things fun and killing time. They stimulate your noggin as you strategize and plan your next move, whether it's to keep your character from getting killed, or to get that special item to finally complete your collection and unlock a new feature within the game.
The would-be role of Snap Inc. as the first step toward mainstreaming wearable tech in the form of glasses has stalled, and now we have proof. In the company's third quarter financial results report, released on Tuesday, Snap Inc. revealed that it will lose nearly $40 million due to unsold Spectacles, the camera glasses first sold at kiosks throughout the US.
Google caught a lot of flak for the Pixel 2 XL's POLED display issues, regardless of whether the problems were real or perceived. It's too late to contract another screen manufacturer at this point, but Google is doing the next-best thing: Fixing as many user complaints as possible with software updates.
This week, Samsung officially kicked off the Oreo Beta Program for the Galaxy S8 and S8+ in North America and several other markets. The full list of changes is quite substantial, so we'll be running through them in a series of posts detailing what's new. First up, the Galaxy phones inherit notification channels from Android 8.0.