Halloween is barely in the rearview mirror, but Coca-Cola is ready to bypass Thanksgiving altogether to accelerate the arrival of Christmas, and the brand has enlisted augmented reality as an accomplice.
It looks like Jaunt's pivot from VR to volumetric captures services for augmented reality experiences has paid off.
Less than a month after launching its augmented reality Swim Goggles, wearables startup Form is preparing to add a major new feature for aquatic athletes.
While all eyes might be on the next beta release for iOS 13, Apple is still pumping out updates for iOS 12. The company released iOS 12.4.1, the first update since iOS 12.4, on Aug. 26. The latest update includes a patch for the jailbreak vulnerability recently discovered in 12.4. One month later, on Sept. 26, iOS 12.4.2 came out for older iPhone models.
For Snapchat users wondering if that selfie is ready to send to their crush, independent Lens Studio creator Andrew Mendez created a handy tool called the Smile Rater.
While Gucci is among the most recognizable brands in fashion, you would be excused for not realizing that the company makes sneakers as well.
For those about to rock, Live Nation salutes you, now with augmented reality. This week, at the Cannes Lions Advertising Festival of Creativity in France, the live entertainment giant unveiled a suite of AR experiences that music festivals and their sponsors will be able to deploy in their mobile apps to engage attendees.
Much of the excitement around the HoloLens 2 has moved on to many wondering when we'll finally be able to get our hands on what is now the best augmented reality device on the market.
Magic Leap's business strategy for bringing augmented reality to the mainstream has become even clearer via its latest funding round.
Apple quietly pushed out iOS 12.3 public beta 3 on Tuesday, April 23, just over a day after developer beta 3 was released. Just like with the developer version, there aren't any major features or changes to get excited about, but if you were experiencing any minor bugs with the previous betas on your iPhone, this update could squash some of them.
Developers, get excited. The new iOS 12.3 dev beta 3 just dropped. While this beta doesn't introduce any major features or changes, it means Apple is continuing to address unseen bugs and potential vulnerabilities from the previous versions.
Apple just released the second public beta for iOS 12.3 today, Tuesday, April 9, one day after the release of the iOS 12.3 developer beta 2. This update introduces new Japanese "Date & Time" updates as well as changes to Wallet transactions. Overall, iOS 12.3 includes Apple TV Channels, premium monthly subscriptions with content available directly in the TV app across the Apple ecosystem.
Apple just released iOS 12.3 dev beta 2 today, Monday, April 8, which follows the first iOS 12.3 beta by twelve days. This update introduces new Japanese Date & Time features as well as updates to Wallet transactions. As a whole, iOS 12.3 introduces Apple's previously announced Apple TV Channels, premium monthly subscriptions with content you can watch right in the TV app across Apple products.
Just weeks after revealing plans to port one of its most vital augmented reality products from HoloLens to the smartphone world, Microsoft has finally opened the mobile software floodgates to the public.
Over the past year, two trends have emerged among augmented reality development software: make it easier to create AR content, and give AR apps better environmental understanding with just a smartphone camera.
While a release date for Harry Potter: Wizards Unite has not yet materialized, co-developers Niantic and WB Games have finally released gameplay footage and an in-depth game description to whet the appetites of eager Harry Potter fans.
The actual augmented reality portion of Pokémon GO is about to get even more fun for players. On Tuesday, the company revealed GO Snapshot, an extension of AR+ Mode facilitated by ARKit and ARCore that will enable players to pose Pokémon characters in augmented reality for photo capture.
Despite the hype and potential of immersive computing, the augmented reality industry is showing that it is not invincible, as another AR hardware maker, this time Osterhout Design Group (ODG), is reportedly going out of business.
Although Niantic is already an augmented reality startup unicorn thanks to the success of Pokémon GO, the company has reportedly captured yet another round of funding.
Automotive augmented reality display maker WayRay is making a move to help developers get all those slick, futuristic AR functions we see in concept videos into the real cars of today.
Streaming movies and TV shows on phones is more popular today than ever, but what about when you're on a plane, have a limited data plan, or will be in a no-service area? You'll want to download your movies and TV shows instead. While Netflix is excellent, you can't rent or download most of the latest movies and TV series. What you need is an app that lets you do just that.
Smartglasses and AR headset makers like Microsoft, Magic Leap, and Google (and aspiring AR wearables makers like Apple and Snapchat) need display components for their products, and LetinAR is among the companies ready to supply those components.
Augmented reality productivity software maker Upskill has expanded the reach of its Skylight platform with support for Microsoft HoloLens.
Amazon Web Services is calling up an age-old tactic of the tech industry — the hackathon — to drum up excitement and encourage the development of apps built on the Amazon Sumerian AR/VR platform.
Leading augmented reality headset makers Microsoft and Magic Leap are among the companies now vying for a military contract for battlefield heads-up displays.
Augmented reality gaming developer Niantic has decided to give its players the opportunity to make their mark on Pokémon GO with a PokéStop nomination system.
Not content to let NFL's official pizza sponsor corner the market for feeding football fans, 7-Eleven has taken a page out of Pizza Hut's playbook with a promotional augmented reality game.
After parting ways with Papa John's, the National Football League has drafted Pizza Hut as its official pizza purveyor, and the company has hit the field with an augmented reality game to entertain hungry football fans.
Better known among consumers for its virtual reality apps, Jaunt is now pivoting toward solutions for augmented reality developers.
It's a sad day for one of the most beloved series of Android phones. For the first time since 2009, there's a new version of Android, but it's not being made available to Google's own Nexus devices.
In the tech world, upgrades are normally a good thing. On iOS, it means bug fixes and security patches that protect your iPhone and keep it up with the times. In the jailbreak world, however, upgrades can mean certain death, as we are reminded today when Apple stopped signing iOS 11.4. That means if you upgrade to 11.4.1, you will no longer be able to jailbreak your iPhone.
With developers chomping at the bit to play with ARKit 2.0, Unity has updated its ARKit plugin to enable access to the new augmented reality superpowers of the toolkit.
Germany-based Augmented reality software maker Re'flekt has added a new tool to its enterprise app development platform that makes it simpler to link AR content to physical objects.
Augmented reality headset maker Meta Company unveiled Meta Viewer, its first software application, during its keynote at the Augmented World Expo in Santa Clara on Wednesday.
Many Americans will celebrate the start of the summer this Memorial Day weekend with backyard cookouts, and two brands hope to solidify their invites to those parties through augmented reality experiences in Snapchat.
Although retailers like Mac Cosmetics and Zara have been celebrated for deploying innovative in-store augmented reality experiences in their brick-and-mortar locations, a new report throws cold water on the practice.
During Snap Inc.'s quarterly earnings report, released on Tuesday, the company disclosed that it snagged a revenue total of $230.8 million for the first quarter of 2018, an increase of 54% compared to last year, largely fueled by its augmented reality offerings and other advertising products.
On Tuesday, on the one-year anniversary of the announcement of its AR Camera platform, Facebook founder and CEO Mark Zuckerburg revealed at the company's F8 developers conference that the platform will be extended to the company's Instagram and Messenger apps.
Riding the coattails of one of the biggest movies this year, the first edition of the new Moviebill augmented reality magazine will be available at Regal Cinema theaters nationwide this weekend alongside the release Avengers: Infinity War.
The latest update to the Christie's app for iPhones and iPads extends its augmented reality capabilities to the famed private art collection of David and Peggy Rockefeller.