When it comes to differentiating from the competition, brands are continuing to leverage augmented reality to give consumers to the point that there are few "firsts" left to achieve in the marketplace. While L'Oreal jumps on the augmented reality bandwagon for cosmetics, Acura finds a new way to make augmented reality a spectacle in the automotive industry.
Today it was revealed that Avis Budget Group will now support and maintain Waymo's driverless car fleet in Phoenix, the company's first public trial of self-driving cars. This is an unprecedented partnership in the autonomous vehicle field and conveys the steps driverless companies are taking to make their vehicles more accessible to the public.
At the eMerge Americas investors conference in Miami, Florida, Magic Leap founder and CEO Rony Abovitz previewed details of the launch of their highly-anticipated device.
A state of emergency has been declared in Malaysia's northeastern Kelantan state after an outbreak of avian influenza virus H5N1.
Bitcoin continues to make chaotic waves in the finance industry, with one bitcoin currently worth about $1,250 as of this writing. What's great about bitcoin is that you don't need to shell out rent money to get in the game, because bitcoins can be bought in increments—basically, whatever you can afford.
I am often asked about getting started with HoloLens development and most of the time my answer, in short, is: Install Unity, install Visual Studio, install the HoloLens emulator, and make something.
Well, we have some potentially good news for those wanting to experience Magic Leap. The ultra-secretive company seems to be planning a big year in 2017.
As a commercial and potentially consumer product, one might assume it very unlikely to see the Microsoft HoloLens in the military marketplace. And that assumption would be completely wrong. One company from the Ukraine is currently working on using the mixed reality head-mounted computer for 360-degree vision inside armored tanks. If a tank crew could see the entire battlefield there are in, they would likely have a better chance of accomplishing their mission and avoiding damage. Tanks are l...
There are so many great apps in the Google Play Store that it's become the number one app marketplace in the world.
Most of you already know that a zero-day exploit is an exploit that has not yet been revealed to the software vendor or the public. As a result, the vulnerability that enables the exploit hasn't been patched. This means that someone with a zero-day exploit can hack into any system that has that particular configuration or software, giving them free reign to steal information, identities, credit card info, and spy on victims.
It's been rumored ever since the 2012 release of the Kindle Fire, and now Amazon's first smartphone is set to debut a little later this year.
Fresh off the heels of their latest agreement, Google and Samsung may soon be further aligned in their mobile technology outlook. The two tech giants signed a cross-licensing patent agreement, but that doesn't mean that Samsung was just going to start putting out stock Android devices. Quite the opposite really, as we saw from leaks of its new Magazine UX. The new user interface was shown during Samsung's presentation of it's latest Galaxy tablet at this years CES, and as reported to Re/code,...
UPDATE (February 26, 2014) Yesterday, the U.S. House of Representatives passed H.R. 1123 with a 295-114 vote decision. The ruling repeals the 2012 Library of Congress (LOC) decision that limited the ability to legally "unlock" your smartphone (see below).
Redbox recently announced a partnership with Verizon to bring a new streaming video service called Redbox Instant to an already crowded table. No prices have been released yet for the service, but with Netflix, Hulu, Amazon, YouTube, iTunes, and many others all attempting to get a hold of your dollars, what are currently your best options? Subscriptions Services
Before The New York Times brought augmented reality to its iPhone app, the only way Winter Olympics fans could get this close a view to the world's best athletes would be to acquire a press pass.
If anyone has every told you that they see music they listen to, they have synesthesia. It's a fascinating neurological phenomenon where people experience crossed responses to stimuli, and no one knows exactly how common this is. A rough estimate claims that one in every 5,000 to 100,000 people is a synesthete, but it could be far more common or rare. Nobody really knows.
Step aside, Heinz: there's a new ketchup in town. Beetroot ketchup is the rising star of condiments. It's a vibrant, earthy, and sweet topping for summer BBQ burgers and grilled hot dogs, as well as a pretty un-beet-able dip for French fries. There's no corn syrup, it's paleo-friendly, and the beets give it a bright, bold flavor like no other sauce you have ever tasted.
Ah, the sensation of that first bite of sorbet in the heat of summertime: icy, refreshing, decadent in flavor and texture. We love sorbet almost as much as we love ice cream, and making it at home is actually pretty simple. Most recipes call for just water, sugar, and a base fruit of some sort (like strawberries or watermelon).
After a few years, your cinnamon, paprika, and saffron begin to lose their vibrant hues, and the aromas that once filled your kitchen are barely distinguishable when you open their jars. These are telltale signs that your spices need to be replaced sooner rather than later.
While seltzer water is commonly consumed as a beverage (and a healthier alternative to carbonated soda), it is less known as a fantastic addition to many familiar recipes. The bubbles in seltzer water expand when heated, and when added to certain foods, it instantly allows them to be lighter in taste and texture.
No doubt you internet-savvy folks have seen the incredibly beautiful rainbow bagel going viral all over the country—and if not, let me educate you on its multicolored brilliance. Crafted by the brilliant bakers at The Bagel Store in Brooklyn, this cheery creation has actually been around for 20 years now. Watch the video below to see how the colorful roll is created.
Microsoft's "Fall Update" to Windows 10, code named Threshold 2, has a lot of new tricks up its sleeve. It's the biggest update we've seen since Windows 10 was released this summer, and it's rolling out to all users right now.
There are a lot of people out there who don't like vegetables, but I would contend that that's because they haven't eaten any really good vegetables. I thought I hated tomatoes (okay, technically a fruit, but used mostly as a vegetable) until I ate some fresh from a garden. One bite of a juicy, ripe heirloom tomato made me realize that I love tomatoes—it's those bland, mealy supermarket tomatoes that I hate.
Biting into a perfectly ripened piece of fruit is enough to convince you to give up baked goods and plant your own garden. The combination of flavor, juice, and sweetness in a ripe mango, apple, plum, or berry is the stuff of life itself.
Want to take vibrant photographs like this one? You won't find this filter in Instagram, and that's because it's a little more difficult than just slapping a digital filter on a solo photo. The extra RGB colors are created using a special strip device called the Harris shutter, invented by Robert Harris of Kodak.
Meez is the social entertainment leader combining avatars, web games and virtual worlds. Get help with all of your Meez avatar needs with these Meez tips and tricks! Watch this video tutorial to learn how to cross-dress on Meez.
In the Facebook app for Android and iOS, the shortcut bar has a few necessary tabs to go home and view notifications and settings. But other tabs can make the interface feel cluttered if you don't use them often enough — or at all. Thankfully, there's a quick trick to get rid of them for a cleaner navigation bar.
Google lets you change the system-wide accent color on its Pixel devices, but the options are a bit muted. If you'd like something more vibrant, developer Tulsadiver created a mod that will give you a wide selection of punchier colors.
Snapchat popularized personalized stickers for social media and messaging with Bitmoji, followed by walled-garden versions from Apple with Memojis and Samsung with AR Emojis. Even Google has gotten into the game, integrating an emoji generator for Gboard.
As much funding as Magic Leap has secured, another round of funding will still catch headlines. However, the latest funding solidifies the company's strategy for succeeding in the consumer segment of AR.
The Apple rumor mill is getting its first real workout of 2019, and this time the whispers are more exciting than usual.
At one point, UltraViolet was the go-to way to maintain a collection of digital movies. Fast-forward to 2019, and things are different. The service is shutting down on July 31, largely due to the massive competition in the digital movie marketplace. If you're an UltraViolet user, don't worry too much, because you can save your movie library — as long as you act before UltraViolet closes its doors.
All of the the tech industry giants, including Apple, Facebook, and Google, are working on new smartglasses and/or AR headsets, but this week, Google took a major step forward with gesture recognition technology that could make its way into AR wearables, posing a threat to Leap Motion and its hand-tracking controllers.
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
Coming into this year's Consumer Electronics Show (CES), the common sentiment among observers was that this was expected to be the big year for augmented reality.
Just when you thought Google Glass was dead, it turns out there may be a second life for the often ridiculed device that won't relegate it to the staid confines of factories and repair jobs.
While widely known for its massive collection of free apps and tweaks that let you fully personalize your jailbroken iPhone, Cydia also comes laden with packages that can be purchased to take customization to a whole 'nother level. Similar in function to the iOS App Store, buying an app in Cydia is simple and relatively safe.
A group of researchers from Stanford University and Princeton University has put together the largest RGB-D video dataset to date with over 1,500 scans of over 700 different locations across the world, for a total of 2.5 million views.
If you want to appreciate the value of microbes, look no further than a chunk of cheese. Because cheese roughly traces back to the Neolithic Era, we might say the earliest cheesemakers were the first humans to manipulate microbes—without even knowing it. Now, thanks to microbiologists and the long tradition of cheesemaking, we know a lot more about the microbes that make our favorite types of cheese possible.
Avian flu is making the news again with new human cases in China reported in January. What does "avian flu" mean to you—and how dangerous is it?