News: Google Prepares to Ship Web-Based AR Support in Chrome 81
Web-based mobile augmented reality technology continues to gain momentum as Google is set to expand the standard for immersive web content to AR.
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News: Nickelodeon Producing Animated Series 'Meet the Voxels' for AR & VR
Cable TV network Nickelodeon is looking to break new ground with a new series that will be experienced in virtual and augmented reality.
News: Apple Adds Former DAQRI Designer to the Team, Bolstering AR Smartglasses Rumors
Apple continues to build its augmented reality hardware and software team in stealth mode. The latest addition comes via the hiring of a former DAQRI user experience designer and VR app developer.
News: Japan's VR Girlfriend Is Coming to Augmented Reality to Creep Us Out in the Real World
We already know that the connection between virtual and augmented reality is pretty tight, with tools like Unity making porting some apps between the two platforms fairly frictionless. But there are some things currently going in VR that just don't need to come to the world of AR.
News: Teach Your Kids to Code with This Cute Augmented Reality Robot
If you or someone you know has younger kids and you're looking for an augmented reality toy, Pai Technology has just the educational option for you.
News: VRLA Expo Prepares to Host Mixed Reality Easter Egg Hunt
The Easter Bunny is about to get his first experience with mixed reality. Virtual Reality Los Angeles (VRLA) will host its third annual expo in April, and this year's attendees will get to experience a fun Easter egg hunt sponsored by AfterNow and VRLA, in partnership with mixed reality king, the Microsoft HoloLens.
News: ASUS Rumored to Turn AR & VR Departments into Independent Startup
ASUS is gearing up to move its augmented and virtual reality departments into an independent startup named Glamorfy, according to a recent report from tech news site Fudzilla.
News: vTime Brings Human Interaction to Virtual Reality
One of the major criticisms of virtual reality, and much modern technology in general, is the antisocial nature it creates. But vTime wants to overcome the isolating nature of VR headsets with a virtual hangout space for you and your friends.
News: VR in the OR—Watch Live Surgery on April 14th in 360 Degrees
If you've ever wanted to be right in the thick of an operating room, you're about to get your chance. On Thursday, April 14th, you'll be able to watch a VR live stream of a tumor removal surgery. With their 360-degree camera, you'll be able to see the entire operating table and its surroundings.
How To: 10 Virtual Reality Apps to Get You Started with Google Cardboard
Virtual reality is all the rage these days, especially with devices like the Oculus Rift, Gear VR, and HTC Vive hitting shelves lately. But before any of those fancy, expensive headsets ever made it to the market, Google came up with a thrifty and inventive substitute in the form of Google Cardboard.
How To: Use Vibration Reduction or VR on a Nikon DSLR lens
In this video tutorial, viewers learn how to use Vibration Reduction (VR). Vibration Reduction is the name if an image stabilizer engine that helps estimating unwanted blurriness when using slow shutter speeds or panning shots. VR has two modes: Normal and Active. Normal mode is designed for hand holding or panning shots where it estimates camera shakes when holding at a slow shutter speed. Active mode is designed for using on rapid moving surfaces. This video is very descriptive and gives gr...
News: Unity Previews Immersive Art Experiences for Mobile AR, Magic Leap One, & HoloLens at Upcoming Sundance Festival
The Unity 3D engine is not only responsible for facilitating the creation of 60% of AR and VR content but it also plays a significant role in producing the immersive stories that increasingly push the boundaries of cinema.
News: Oculus Quest Is the Best Way to Experience VR on the Go
At Next Reality we mostly focus on augmented reality, but that doesn't mean we're not also absolutely obsessed with virtual reality, too. If the thing that's been keeping you from diving into the deep end of VR has been clunky tethered headsets or the expensive but necessary gaming PCs, then it's time for you to try the Oculus Quest, which is currently available to buy here for less than most gaming systems on the market.
News: Oculus CTO John Carmack Outlines the Future of AR, Knocks Magic Leap for Marketing Hype in New Interview
The worlds of augmented reality and virtual reality are closely linked in many ways. That means it's smart for AR insiders to keep a close on new developments in VR. If you have been paying attention, you know that Oculus CTO John Carmack is one one of the most important thinkers in the VR space.
News: ODG Patents Headed to Auction Block After Failed Magic Leap Acquisition Deal, Report Says
Despite the hype and potential of immersive computing, the augmented reality industry is showing that it is not invincible, as another AR hardware maker, this time Osterhout Design Group (ODG), is reportedly going out of business.
News: Investors Bank $30M on Varjo for VR/AR Headset with 'Human-Eye Resolution'
A Series B round of funding, totaling $30 million, will enable Helsinki-based startup Varjo to launch its industrial-grade augmented and virtual reality headset capable of "human-eye resolution" before the end of the year.
News: Leap Motion Concept Videos Imagine a World Where Augmented Reality & VR Merge
The shifting sands of immersive computing, currently fluctuating between augmented reality and virtual reality, can be hard to navigate if you're only versed in one of the platforms. But a new series of videos from Leap Motion paints a picture of a near future world in which AR and VR will seamlessly merge together, forcing us to change the way we see both.
Market Reality: Vuzix & Meta Represent the Brightest AR Present at CES, While Google, Facebook & Huawei Grow AR's Future
It would be difficult to discuss the business of augmented reality without acknowledging the annual tech meat market of CES.
News: Maker of Mobile Hit Fruit Ninja Blends AR & VR in Supernatural Story Game
To the best of my recollection, Fruit Ninja was one of the first touchscreen games that appeared to really take advantage of the new paradigm of user input, turning the player's finger into a produce-slicing katana.
News: Sports Illustrated Brings Its Latest Issue to Life Using AR/VR
UPDATED 5/4/17: SI has stated that they won't be augmenting its Swimsuit Edition. Although, this could be a sign that the company may do so in the future. If they already have all the tech set up for the latest feature, then they are already half way ready to augment other SI editions. So get ready SI fans and download the designated Life VR app, because you are going to need it to point it at these specially marked SI pages.
News: How to Try Out the Microsoft HoloLens (& Other Reality-Altering Headsets) Near You
Mixed reality (MR) feels like an amazing, almost mind-blowing futuristic technology—but only once you've experienced it for yourself. Words, images, and even videos simply cannot describe the experience in full. If you want to really peer into the future and experience MR for yourself, you can sign up and just go in many cities.
News: McDonald's Is Making Happy Meal Boxes That Transform into VR Headsets
Another day, another company hopping on the virtual reality bandwagon. Today, it's fast food behemoth McDonald's, which is testing limited edition Happy Meal boxes that you can turn into a VR headset by punching out a couple holes and tearing along a few perforated seams. The resulting headset is a lot like Google Cardboard, with the lingering scent of fry grease.
News: Apple Staffing Up for Augmented Reality Software & Product Development
Between acquisitions, hirings, patent applications, and insider reports, all signs point to Apple building a smartglasses product that could ship as soon as 2020, but the company has not officially confirmed such plans.
News: Qualcomm Snapdragon XR1 Will Power New Augmented Reality Headsets from Meta & Vuzix
Confirming a previous report from last week, Qualcomm announced its Snapdragon X1 platform designed for augmented and virtual reality devices during an event at the Augmented World Expo in Santa Clara on Tuesday, with Meta and Vuzix among the first manufacturers to adopt it.
News: It's Time to Ask — Is Microsoft Co-Founder Bill Gates Secretly a HoloLens Hater?
Despite their sometimes fluffy reputations and occasionally ethically compromised viewpoints, tech evangelists are important, don't let anyone tell you otherwise. The right passionate voice behind the right technology platform or piece of hardware can sometimes spell the difference between fostering a community of potential users and watching a product die on the vine.
News: This Is Why All Augmented Reality Startups Suck
People fundamentally distrust magicians. And they should. The illusions they proffer are just that, illusions meant to astound rather than tangible interactions and results that have weight and meaning in our real world. Our lizard brains know this, and, no matter what the outstanding feat of "magic" presented, we nevertheless hold fast to our survival-based grip on the truth: we just saw simply "can't be real."
News: Apple Working with Valve on AR Smartglasses, Report Says
Rumors are what Apple dreams are made, so most of the time it's best to ignore the juicy ones -- but some Apple rumors demand a least a little attention.
News: Former Google Augmented Reality Engineering Lead Takes Over Facebook's Portal Hardware Team
It looks like Facebook really likes Google's augmented reality leadership talent, as the social media giant has hired away another employee from the AR and VR team at Mountain View to lead its team for a product that brings Facebook's AR platform into homes.
News: Latest 'Ready Player One' Trailer Is a Stunning Gallery of AR/VR Hybrid Concept Designs
Master director Steven Spielberg's virtual reality epic Ready Player One is coming to theaters in just a few weeks, but you can get an early look at some of the best parts the latest trailer, "Come With Me," which was revealed on Thursday.
News: Meet the 2018 Sports Illustrated Swimsuit Issue Cover Model in AR or Become One in Snapchat
Old school media stalwart Sports Illustrated is billing this year's Swimsuit Issue as the "Most Immersive Experience Ever," and it certainly lives up to that statement, as the magazine has added augmented reality and virtual reality experiences to this year's version via Snapchat and the Life VR app.
News: Google's New Poly 3D Object Search Engine Looks to Become Go-to Resource for AR Apps
Google just unveiled it's biggest search product in recent memory, except this time the search giant is looking to take over the world of virtual objects.
Apple AR: Immersion VR Turns Itself into a Pickle with Latest Rick & Morty ARKit Creation
The developers at Immersion VR are clearly fans of both Apple's ARKit and Rick & Morty, as the company has shared its second demo in as many weeks of the augmented reality platform that is influenced by the animated sci-fi series.
Dev Report: Verto Studio 3D for VR Is Done, Now You Can Build 3D Models in HoloLens or VR
Verto Studio 3D is a 3D modeling package that has been in the works for a while now by Michael Farrell, the owner of Verto Studio LLC. Farrell has been working toward bridging the gap between XR 3D modeling and what we have become accustomed to with desktop 3D modeling packages like 3D Studio Max, Maya, and Blender.
News: Mixed Reality Is the Future of VR Gaming
Don't Miss: The Difference Between Virtual, Augmented, & Mixed Reality
Opinion: Why the Nightmare Scenario of Facebook's Quest VR Advertisements Is Actually a Win, & Will Ultimately Boost AR
The recent announcement that Facebook will begin inserting advertisements into its VR experience on its Oculus Quest headset has set the VR and augmented reality industry into a frenzy.
News: Unity Bulks Up Advertising Capabilities with Responsive AR Ads
Augmented reality has taken the advertising industry by storm, but the technology has a steep learning curve. Luckily for advertisers, Unity is here to flatten the curve a bit.
News: Apple Built Its Augmented Reality Group with Outsiders from Oculus & Microsoft
Apple is combining internal and external talent in an effort to give them in edge in the augmented reality market, though we still don't know what form their foray into alternative realities will actually take.
News: Mobile AR Won't Be Truly Amazing Until 5G Happens
We don't know exactly what form 5G cellular technology will take, but it intends to bring faster Wi-Fi-like performance to mobile devices. While that'll provide major advantages to lots of connected technology, PC Magazine notes that it could be what augmented and mixed reality needs to become widely adopted.
Market Reality: Apple, Snap, & Google Execs Talk AR, Form Takes AR to the Pool, & Octi Pivots to AR Social Networking
Some of the leading big tech companies are still working in the lab on actual products, but at least some of their leadership did have some thoughts to share on the future direction of the technology this week.
News: Why Facebook Co-Founder's Call for a Breakup Is Focused on the Wrong Target — AR Is Zuckerberg's Next Big Data Bonanza
Next to Apple, Snap is currently one of the most important companies on the planet in terms of delivering products that are moving augmented reality into the mainstream. That's why it's no surprise that Facebook, which is also focused on AR and tried to acquire the company for $3 billion several years ago, duplicates many of the smaller company's features.