Fans attending the US Open Tennis Championships in Queens, New York, which kicks off on Monday, will have the opportunity to meet tennis star Venus Williams in an augmented reality game sponsored by American Express.
Another branding team has stepped up to the bar to order a tall glass of augmented reality for its marketing campaign, this time through a mobile app for Rémy Martin VSOP Limited Edition cognac.
If you have an Apple Watch, you might know that the activity awards you earn can be shared with your friends as iMessage stickers on your iPhone. However, you first have to earn achievements in order to use them as stickers. That changes somewhat with iOS 12, as Apple added animated activity stickers for all Apple Watch users, whether they've earned award badges or not.
Voice-activated digital assistants from Amazon, Apple, and Google currently have the upper hand for home automation integrations, but a new augmented reality mobile app promises to give homeowners and renters visual control over their connected appliances.
Magic Leap just did something it didn't do during its recent Twitch hardware demo: show us some new demo footage of what augmented reality really looks like through the Magic Leap One.
Developers can now publish augmented reality experiences that are viewable through the experimental version of Chrome and ARCore.
The NBA Finals is underway, and now basketball fans with iPhones and Android devices can get closer to the action for free than they ever could with expensive courtside tickets.
Even in augmented reality, Wile E. Coyote still can't catch the Road Runner. The latest AR experiment from developer Abhishek Singh brings the classic Looney Tunes duo into the real world.
Kitten Planet, a spin-off company that grew up in Samsung's C-Lab incubator, has developed a connected toothbrush that teaches and motivates children to brush their teeth better via augmented reality while tracking their performance.
With the heavily anticipated installment of the God of War game series arriving on April 20, PlayStation has taken the opportunity to make its first foray into mobile augmented reality with a companion app.
It's always a pleasure when your activity syncs across all of your devices. Herein lies another reason to use Samsung Internet — the app natively syncs with your open tabs on desktop Firefox. Anything you do on your computer can be easily accessible from your smartphone.
Franchises left and right are releasing Pokémon Go-style augmented reality games, and Google is making it even easier to churn out the apps.
Old school media stalwart Sports Illustrated is billing this year's Swimsuit Issue as the "Most Immersive Experience Ever," and it certainly lives up to that statement, as the magazine has added augmented reality and virtual reality experiences to this year's version via Snapchat and the Life VR app.
New emojis are coming with the Android Oreo update for Galaxy S8 and S8+. Samsung Experience 9.0 has been updated to Emoji 5.0, adding 239 brand new emojis when you take into account gender and skin tone variants. While there are minor changes across the board, we wanted to focus on the newly created emojis so you'll know what's available to you.
If you love to hear yourself talk, you can now enjoy seeing your words materialize in augmented reality with an ARKit-compatible iPhone or iPad.
Medical training technology company CAE Healthcare has given birth to the latest example of how augmented reality can help to build practical operating room skills for doctors and nurses. The company's newest product is called LucinaAR, which harnesses the power of the Microsoft HoloLens.
One of the most overlooked components of talking about augmented reality and virtual reality is getting people to actually use the hardware and software associated with these platforms.
Most of the animated characters and animals we've seen in augmented reality are still fairly basic in terms of visual fidelity. And because many are still impressed by simply seeing 3D figures properly scaled and tracked alongside real-world objects, this approach has worked ... so far.
If you've ever wanted to hang out with a flying unicorn that sounds like actor/comedian Patton Oswalt, get ready to get Happy!
Until self-driving cars become mainstream, augmented reality might be the next big technology to hit your dashboard.
Apple CEO Tim Cook told us that augmented reality would change everything, and now we have a better idea of exactly what he meant.
Google just unveiled it's biggest search product in recent memory, except this time the search giant is looking to take over the world of virtual objects.
It's finally that time. Stranger Things 2 dropped today, just days before Halloween. And to get you in the mood, Snapchat has quietly launched a spooky new filter that lets you immerse yourself in the world depicted in the hit Netflix series.
When Google announced its ARCore augmented reality toolkit for Android as its answer to Apple's ARKit for iPhones and iPads, the question from many observers was, "What about Tango?"
The promise of augmented reality when it comes to gaming is the conversion of the player's real-world environment into a virtual playground.
One of the byproducts of the success of Pokémon Go was the viral images that made the rounds on social media of people putting Pikachus, Charmanders, and their brethren in compromising positions. Snapchat has a similar claim to fame, most recently with the inexplicable popularity of the dancing hotdog.
Another day brings another Apple ARKit demo, this time for a first-person role playing game that inserts villagers, vendors, and villains into real world locations.
Augmented reality developer Blippar has created a new visual positioning service based on computer vision that is two times more accurate than GPS in urban locales.
It's fitting that students at the University of Washington can catch a glimpse of the new, 135,000 square-foot computer science building in augmented reality before construction is completed.
If you live in New York City and are itching to sell your Yeezys, you're at risk of falling victim to thieves. A devious duo is searching Facebook to find people selling the popular sneakers and then robbing them at gunpoint when they meet up in person.
If you've ever wanted to see a selfie stick in centuries old works of art, now's your chance. The Art Gallery of Ontario is launching an exhibit called "ReBlink." The exhibit uses augmented reality to give modern updates to their paintings which visitors can see through their smartphones or tablets.
With significant advancements in the treatment and prevention of HIV, you'd think the stigma surrounding the deadly virus and AIDS, the syndrome the infection causes in the body, would have lessened. Unfortunately, a new project looking at conversations on Grindr — a social networking app for gay, bi, curious, and queer men — has shown that this stigma is very much present.
These past few days have brought more bad news for our national parks. Interior Secretary Ryan Zinke confirmed that there will definitely be big cuts to national park budgets. This comes after Donald Trump's budget request revealed a call for $300 million cuts to national parks.
There's a general belief that augmented and mixed reality is going tied to enterprise solutions for the foreseeable future, and most developers in the field are focused on business use-cases. Without a dramatic breakthrough in the next couple of years that will likely be the case, making that decision the sensible one.
Furniture shopping is about to get a whole lot easier thanks to Apple's AR Kit and Ikea. In an exclusive with Bloomberg Businessweek, Tim Cook, Apple CEO said:
New York City may not be the friendliest city, but with the apps Via and Curb now letting users ride-share in the city's yellow taxis, New Yorkers can expect to snuggle up close in the back of a cab next to complete strangers. That's right, get ready to feel the love.
Meta CEO and founder — and Next Reality 50 member —Meron Gribetz unveiled a new operating environment for augmented reality called Meta Workspace for the audience at the Augmented World Expo (AWE) in Santa Clara, California, today.
Today at Microsoft Build 2017 in Seattle, Washington, ScopeAR announced that their mixed reality smart instruction development platform, Worklink, will now work with the Microsoft HoloLens in addition to the mobile devices that are currently supported.
Disney is gearing up fully autonomous vehicles that will shuttle you and your family from the parking lot to the amusement park, stress-free. Well, as stress-free as you can get while introducing grandma to the concept of a car with no driver. No, grandma, Satan is not "steering this contraption." At least, we don't think he is ...
Despite a round of updates to Pokémon GO that patched and eliminated location spoofing, the game still has a difficult time dealing with the most hardcore cheaters. Like weeds on a grassy lawn, third-party bot makers still remain the biggest thorn in Niantic's side and continue to thrive despite the developer's best efforts to root them out. While the latest updates have blocked users from running modded versions of the game, like Pokemon GO++, that feature built-in joysticks to move your pla...
