Upgrading from velcro-only shoes to laced-up sneakers is an important step in life. Days are spent practicing the perfect bow-tying method, and people even argue as adults over tying with the bunny ear method versus the loop-and-wrap trick.
Just days ago, Georgio Armani canceled his live show in Milan and opted to stream it instead due to coronavirus concerns. Now, at the start of Paris Fashion Week — shadowed by similar worries — Burberry has launched an augmented reality tool that lets you view the latest high fashion from the comfort of your home.
It appears that the Project Aero 3D content development tool isn't the only augmented reality project that Adobe has in the works.
I loved my Lite-Brite as a kid. There was just something about using those little multicolored pegs to make my own designs, and it's not exactly a secret that kids love anything that lights up (LED sneakers, anyone?). So how do you combine the old-school fun of Lite-Brite with pumpkin carving?
Some women see Halloween as a once-a-year opportunity to dress in something skimpy without dealing with as much scrutiny as usual. That can be fun, but not everyone is comfortable enough wearing so little, and the costumes are so boring and repetitive. Some of us just don't feel like freezing.
The hype for HBO's Game of Thrones reached proportions as epic as the series itself this week with the latest release of the final season's official trailer, but it's a Snapchat promotion that will truly make fans at SXSW bend the knee.
In its continued pursuit to elevate retail technology, Amazon has been awarded a patent from the US Patent and Trademark Office for a digital mirror that lets customers virtually try on clothes with different backgrounds.
Apple continues to impress the AR world with game-changing innovations that add to their already incredible products. The company's most recent endeavor has been to plunge into the world of augmented reality with the announcement of their ARKit.
If you don't know Clay, you're probably going to want to. According to their website, Clay VR's goal was to not only expose users to the world of AR/VR, but fully immerse them in it. Clay does this by allowing users to feel like they were touching the objects in virtual worlds in order to make the virtual worlds feel more natural and real.
The video for Robin Thicke's "Blurred Lines" got its fair share of attention due to the three topless models who star in it. In the second version, they're covered up, but just barely. Both the song lyrics and the lack of clothing sparked plenty of debate, controversy and even parodies.
The worst thing about running shoes is that they're expensive, but you're supposed to abuse them. Even if you're not a runner, everyday wear and tear takes its toll. No matter how well you take care of them, if you use them enough, they're eventually going to wind up looking like this: And it's not just running shoes. I have a pair of Vans that I've worn for almost four years, and the heels are just about ripped all the way through.
When it comes to the athletic footwear retail game, it's just not enough to just sell shoes anymore.
If Google hasn't already demonstrated that it is serious about augmented reality, then it made it abundantly clear at the Google I/O keynote on Tuesday.
At its annual MAX event kicking off on Monday in Los Angeles, Adobe gave the audience a new preview of its forthcoming Project Aero augmented reality authoring tool during the keynote presentation.
We frequently associate plastics with the modern era, starting at around the 1950s with the prevalence of bakelite. However, for all of you "you can't use plastic in Steampunk" purists out there, I have bad news for you:
Timely costumes for Halloween are awesome—especially really obscure ones—because they're indicative of social awareness. In 2010, I remember seeing several Chilean Miner costumes, which I thought were great. 2012 brings new stories, new characters and more importantly...new Halloween costumes.
It was only a few years ago when the idea of a 5+ inch display on a smartphone was unreal. With most hovering around four inches at the time, a phone that big seemed impossible to hold. We've come a long way since then, but it appears another wave of large displays will soon hit us, and they are all at least six inches.
In recent years, Hollywood has taken a shine to hackers, with hackers appearing in almost every heist or mystery movie now. This can be both good and bad for our profession. As we know, whichever way Hollywood decides to depict our profession is how most people will perceive it.
As the Augmented World Expo (AWE) prepares to open its doors to AR developers and enthusiasts, we sat down with founder Ori Inbar to talk about AR's growth over the past decade, and what the future may hold.
Google Trends says that "unicorn" costumes are among the Top 5 searches for 2017, holding steady onto the no. 4 spot, trailing only Wonder Woman, Harley Quinn, and clowns. Seeing as how this year, unicorns made the full leap back into our lives, its popularity when it comes to Halloween costumes is not surprising.
Lasagna, that layered, creamy baked pasta dish, is a lovely comfort food that's great for a crowd. But if you've ever made it, then you know you're usually left with some leftover lasagna noodles. (Although that's always better than the frustration of running out of the noodles while you're still making a traditional lasagna.) Still, what do you do when you're still left with a bowlful of the wide ribbons?
Wet shoes are uncomfortable, no one can deny that. Just think about walking around with soaking wet footwear ... and each squishy step you take. Makes you cringe, doesn't it? It can happen in heavy rain, at the beach, or from an unforeseen puddle on the street. And while you can't always avoid soggy shoes, you can rest easy knowing that the next time this happens to you, you know the secret trick to drying your shoes faster without damaging them with excessive heat.
If you don't want to dress up as a vampire, witch, werewolf, or zombie again this Halloween, step things up a notch and go viral. There have been a ton of funny memes and absurd news since last October, so the only hard part is settling on the right one for inspiration for your costume.
Snapchat may trail Facebook and Instagram in terms of daily active users, but a new partnership with Samsung may get those innovative AR Lenses onto the mobile devices of a lot more users.
Who had Lil Nas X, blood-drop Nikes, and satan worship on your 2021 bingo card? In a story that's stranger than fiction, the "Old Town Road" rapper has ruffled some feathers with the video for his new single, "MONTERO (Call Me By Your Name)" filled with demonic imagery usually reserved for death metal bands.
The NFT space is moving so fast that if you're not already engaged, you've probably already missed several history-making events.
Glow sticks, a popular favor at parties and outdoor events, and a must-have on Halloween, can be traced back to the United States Navy in the mid-1960s. The military desired improved visibility during night operations, and glow sticks, with their small-size portability and lack of batteries, were a perfect tactical solution.
A pair of properties from the soon-to-merge Warner Media and Discovery companies chose different platforms for their augmented reality marketing, with Warner film Space Jam: A New Legacy opting to go with Facebook and Discovery Channel publishing an AR experience through Snapchat.
Digital artist Beeple's $69 million NFT art auction at Christie's has a second act called Wenew, and includes attempting to open the digital art floodgates to mainstream collectors and artists alike by using physical goods.
When most people think of Los Angeles they think of Hollywood and the movie industry, but in the last 10 years the city has rapidly transformed into a thriving new hub for visual artists.
With NFTs taking the art world by storm, it's a bit refreshing to know that you can enjoy world famous masterpieces in the comfort of your own home via augmented reality without emptying your cryptocurrency wallet.
During this week's unveiling of the new Samsung A Series of smartphones, much of the focus was on the high-end features at a more affordable price as the South Korean tech giant looks to regain its status as the world's top smartphone maker versus Apple's iPhone.
Living in Los Angeles has given me the opportunity to attend a bunch of really cool events. I've been to Dodgers, Lakers, and Clippers games, a few concerts at the Staples Center, and a plethora of smaller joints.
This week, Google showed off some wild new and innovative AR experiences that showcase the WebXR protocol for browser-based AR content, while 8th Wall applied its own web-based AR platform in service of Captain Morgan.
Since its debut, retro thriller Stranger Things and its characters have become ingrained in our popular culture — especially the telekinetic Eleven. For cosplayers, it didn't take long before they grabbed their boxes of frozen Eggo waffles, blonde wigs (or bald caps), and pink smocked dresses to transform into El herself.
It feels strange to be walking through an open field in a small village in the English countryside. There's no one else around — just the four of us: me, my husband, my 12-year-old son, and my adult niece. The day is spectacular, particularly for England. The sun is shining, and the temperature is in the low '70s.
Know how some people have a natural way of lighting up a room? Well, hacker i-am-jen has an artificial one—LED sneakers! Powered by a pair of 6-volt batteries and two teeny-tiny RBBB Arduino microcontrollers, the shoes offer a high-tech, DIY spin on the mass-market L.A. Lights of yesteryear: Interested in kickstarting your own LED shoe project? You'll find Jen's step-by-step here.
Jogging at night is risky, but with these LED sneakers, the odds of getting hit are drastically reduced. Creator Will Cruz wants you to be safe, so he has generously shared full instructions for making your own light up kicks. Previously, HowTo: Auto-Lace Your Kicks.
Erica Dorn's Marathon Cake for the NIKE78 Project.
Wacky "mutant bicycles" by Todd Kundla. Shoe Bike takes the cake. Previously, Thieves No More! If Gumby Were a Bicycle...
